Privacy Policy

Effective Date: 20/03/2025

At Sweety Pretty (PI UX-UI DESIGN & CONSULTING LIMITED), accessible from https://www.sweetypretty.com, we respect your privacy and are committed to protecting the personal data you provide to us. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information.

Who We Are

This website is operated by PI UX-UI DESIGN & CONSULTING LIMITED, trading as Sweety Pretty.
Registered in the United Kingdom.
Website: https://www.sweetypretty.com
For privacy-specific concerns, please contact:
Email: contact@sweetypretty.com
Address: Unit Da2 Sutherland House, 43 Sutherland Road, London, England, E17 6BU

What Personal Data We Collect and Why

We may collect the following types of data:

  • Personal Identification Information: Name, email address, shipping and billing address, phone number, and payment details.

  • Transactional Data: Orders placed, items purchased, and return/refund history.

  • Technical Data: IP address, browser type, device information, operating system, location, cookies, and browsing behavior.

  • User-Generated Content: Product reviews, comments, or images uploaded to the website.

We collect data for the following purposes:

  • To process and fulfill orders via our print-on-demand partner (Printify)

  • To manage user accounts

  • To send transactional emails (order confirmations, updates, etc.)

  • To respond to customer service requests

  • To analyze site usage and improve our services

  • For marketing and remarketing purposes (only with user consent)

Comments

When visitors leave comments on our website, we collect the data shown in the comments form, along with the visitor’s IP address and browser user agent string for spam detection.

An anonymised string (hash) from your email may be sent to the Gravatar service. Their privacy policy can be viewed at https://automattic.com/privacy/.

Media

If you upload images to the website, please avoid embedding location data (EXIF GPS). Visitors may extract such information from images.

Contact Forms

We may retain submitted form data for customer service purposes, but we do not use this data for marketing unless explicitly consented.

Cookies

We use cookies to:

  • Remember user preferences

  • Maintain shopping cart contents

  • Support login sessions

  • Track website analytics

  • Enable marketing and retargeting

You can manage cookie settings in your browser.

Embedded Content

Articles may include embedded content (e.g., videos, images). Such content behaves as if you visited the source website, which may collect your data and use cookies.

Analytics

We use:

  • Google Analytics

  • Google Search Console

  • Google Merchant Center

These tools help us analyze traffic and improve our services. You may opt out of Google Analytics tracking via https://tools.google.com/dlpage/gaoptout.

Marketing & Advertising Tools

We use the following third-party tools to serve and optimize ads:

  • Meta (Facebook) Pixel

  • Pinterest Tag

  • Google Ads

These tools may collect data like browsing behavior, conversions, and device/browser details to help us deliver relevant advertising.

Who We Share Your Data With

We share data only when necessary to deliver services:

  • Printify and its fulfillment partners for product production and shipping.
    Printify’s Privacy Policy

  • Payment processors for secure transactions (e.g., Stripe, PayPal)

  • Marketing and analytics providers (Google, Meta, Pinterest)

  • Hosting & infrastructure providers as required for technical operations

We do not sell your data to third parties.

Data Retention

  • Comments and metadata are retained indefinitely

  • Registered user profiles remain until deleted by the user or admin

  • Order and transactional data is retained for [insert years] years (e.g., 6 years for tax compliance)

  • Contact form submissions are kept for up to [insert time frame] for customer service

Your Rights

You have the right to:

  • Request an export of your personal data

  • Request deletion of your personal data (unless retention is required for legal purposes)

  • Withdraw consent where applicable

To exercise these rights, please contact us at [Insert Email Address].

Where We Send Your Data

Data may be processed outside of the UK or EU, including by:

  • Printify and its international suppliers

  • Hosting and cloud services

We ensure data is transferred in compliance with applicable GDPR safeguards (e.g., model clauses or DPA agreements).

Security

We protect your data through:

  • HTTPS encryption

  • Secure server infrastructure

  • Regular plugin and software updates

  • Limited access to user data by authorized personnel only

Data Breaches

In the event of a data breach, we have procedures to notify users and regulatory authorities where required.

Plugins & External Services

We use third-party services including:

  • Nextend Social Login: Stores data (email, name, access token) for login purposes only.

  • WooCommerce: Handles order data, customer records, and payment information.

  • Social & advertising pixels: May set cookies and track user activity.

Changes to this Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated revision date.

Last Updated: 20/05/2025